【Taste of a Married Woman】

Netflix has never been on Taste of a Married Womanthe big Hall H stage at Comic-Con, but then again, they've never had anything quite like Stranger Things.

The streaming phenom first came to Netflix on July 15 last year, just a week before the annual nerd pilgrimage got underway in San Diego. The buzz that's made the show such a hit was just building steam then -- and certainly not in time to make it Hall H-worthy.

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Hall H, prepare to go upside-down: With a year under its belt and a new season right around the corner, Netflix is moving into the big kids' room, bringing Stranger Thingsand a couple of original films to the 6,000-seat monolith where so many Comic-Con legends are born.

Hall H puts the h in "goes hard." Credit: Getty Images

Netflix has certainly been in San Diego for Comic-Con in years past, with their Marvel shows Luke Cageand The Defenders-- but those were in the smaller halls upstairs, in conjunction with the Marvel TV panels. The migration downstairs is all part of the massive influx of TV into Comic-Con, and those shows and networks have a lot more room to work with in Hall H now, as pirates continue to scare away the major film studios.

As the film studios' presence has dwindled, TV is taking over

(Mashablehas learned that Paramount, Sony and Universal/Legendary will once again nothost Hall H panels this year, while Fox's plans are still taking shape. Definitely on board: Warner Bros. and Marvel, the only two major film studios to present in 2016.)

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As the film studios' presence has dwindled, TV and streaming is taking over. Game of Thronesmoved in to H a few years ago, and others (The Walking Dead) have followed suit.

Netflix original films Bright(from Suicide Squaddirector David Ayer) and Japanese manga adaptation Death Noteare hosting their very own Hall H panel on Thursday, a slot that would've hosted the likes of Paramount or Universal in years past. (Later that night, Netflix will host a "surprise screening" of "an upcoming original film" at the Horton Grand Theater -- gee, which one could it be?)

Stranger Thingsgets its turn with its very own Hall H panel on Saturday -- at 3 p.m., an interesting spot, immediately between when DC/Warner Bros. and Marvel/Disney went head-to head last year.

Netflix will also host a convention-floor booth through the entire weekend, described as an "interactive brand experience where [fans] will be surrounded by 360 Degrees of Netflix originals." And if that isn't enough, it's also creating "The Netflix Experience" at the Hilton Gaslamp, where fans will get even more sneak-peeks and swag.

Jeez, and we thought streaming was taking over Sundance!

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Topics Comic-Con Netflix Stranger Things

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